Reserve a Company Name

Protect the company name you want or the name you trade under

  • We register your chosen name with Companies House
  • We look after all statutory obligations and responsibilities of owning a limited company

Reserve a Company Name

A new limited company with your chosen name, which we will maintain on your behalf.


Proof of ID

Proof of ID

We have a legal obligation to check Proof of ID and Proof of Address. This is to ensure we comply with Anti-Money Laundering (AML) regulations and 'Know Your Customer' (KYC) requirements. Please check this article to see which documents we can accept.


This service is annually renewable should you wish us to continue filing the dormant accounts and Confirmation Statement. Only available to companies that will be registered in England and Wales.

This service is useful if

  • You are thinking of starting your own business in the future and do not want to lose your proposed company name to someone else.
  • You are trading under a business name as a sole trader or partnership.
  • You need a non-trading or dormant company.


  • To reserve your company name the cost is £99.99 per annum.
  • Once you decide to trade simply advise us to cancel the service and we will not file any dormant accounts on the anniversary of the company incorporation.

Simple process

  • Once payment is made, we will send you an email with an application form attached, simply send us the completed form back via email and we will process it and submit it to Companies House.
  • The company will be formed within 24 hours, although most formations are completed on the same day.

Reserve a Company Name FAQs

Why would I want to reserve a company name?

The purchase of a company under the ‘Reserve a Name’ service implies that no trading of any sort is undertaken in the name you wish to reserve (i.e. no significant accounting transactions during a financial year).

Why does a limited company have to be created to reserve a name?

It is not possible to have more than one company with the same name. If you are thinking of starting your own company but are not quite ready, by reserving a name you make sure no-one else takes the name you want.

If you are running a business as a sole trader or partnership, reserving the name makes certain that a company does not set up with the same name as your business.

Will you remind me when the reserved name is due for renewal?

Yes - reminders will be sent out once a week for three weeks prior to expiry in each year. If you fail to renew in time the service will be terminated.

Do I have to worry about the responsibilities of owning a limited company?

Once you have paid the £99.99 renewal fee, we will take care of the filing of the confirmation statement and dormant accounts - so you will not be responsible for these. We will continue to deliver this service as long as you pay the annual £99.99 renewal fee.

However, because you will be the director of the company - and not us - you will be responsible for notifying HMRC of the company’s dormant status (HMRC can only discuss tax affairs with company directors).

More information on what to do and how to contact HMRC can be found here.

Please note - you should not trade using the company while using the Reserve a Company Name service.

Do I get an incorporation certificate?

You will get a copy of the incorporation certificate only once the service has ended. Your company details will however be available for you to view in the 'My Companies' section of your online account.

What happens if I no longer want the reserved name?

It will need to be dissolved at Companies House following the proper procedures.

Is this service available for all limited companies?

No, the service is only available for companies limited by shares and registered in England and Wales.

Can I reserve a company using any words I want?

No, reserved companies are subject to the same rules as limited companies and sensitive words cannot be used.

Can I still trade as a sole trader business whilst using this service?

Yes, absolutely. This will have no impact upon your existing registered dormant company until you decide you want to trade as a limited company instead.

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