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Today, we are going to consider the roles and responsibilities of the Company Secretary. Historically, all limited companies must appoint a company secretary at the point of company formation. However, due to rules stipulated in The Companies Act, since April 2008, companies
In all sectors, the three main challenges facing any start-up are identifying a gap in the market, developing the product or service and establishing a price point. Consequently, when deciding to form a company, many entrepreneurs choose to buy a franchise. Franchising has many advantages and disadvantages...
Branding can make or break a company, but choosing to re-brand or even refresh can be a big decision. Our blog covers the main factors to consider before refreshing your brand.
The objective of any form of marketing activity is relatively simple; to communicate your company’s product or service to people and encourage them to buy from you rather than your competitors. However, as we have said on this blog, marketing is a costly endeavour and if it planned incorrectly or executed poorly, it can be […]
At the start of the economic downturn the media was saturated with news of small companies going bust and the number of recent company formations declining. However, according to a recent report, the number of small businesses going into administration is falling.
If the decline in the advertising industry is anything to go by, it would be easy to suggest that for most small businesses and recently company formations, the first thing to be cut during a recession is marketing spend. However, a recent survey by the Small Business Advisory board suggests that while marketing spend decreased […]
It is a well known fact, that many recently formed companies go into administration within the first two years of company formation. Which is why research is key!
Starting the company formation process is a notoriously stressful time. As a consequence, many important elements of getting your business off to the best possible start are overlooked. Therefore, before you begin any promotional activity, it is important you take some time out to establish objectives, budgets and most importantly, strategy. While there is no […]
A few years ago and the formula for career success seemed clear – work hard, go to university, get a good job and work your way up the ladder. However, the recession has forced many people to reassess this theory and reconsider their options. The concept of a ‘job for life’ is outdated and as […]
In an economic context where consumer spend is diminishing, it’s more important than ever for companies to develop a relationship with the people who buy from them. One way of doing this is by developing a brand. Historically, filing a trade mark application has been a lengthy and expensive process. However, a recent report conducted […]
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